6 Reasons to Run Responsive Display Ads (& 2 Reasons Not To)

Leverage the power of responsive display ads to quickly attract customers (without making dozens of image sizes).

���� Google Ads Playbook: https://blueprint.jasonwhaling.com/sgp-google-ads-playbook-54?utm_source=youtube &utm_medium=organic &utm_campaign=pgp-google-ads-playbook &utm_term=aspre &utm_content=f125
FREE Insiders Guide Here ��

���� Google Ads Builder: https://sales.actmarketing.io/gc-google-ads-campaign-builder-v2/?utm_source=youtube &utm_medium=organic &utm_campaign=pgc-google-ads-campaign-builder &utm_term=aspre &utm_content=f125
Launch Campaigns In Minutes ��

————————————-
�� More Training:
Google Ads Campaigns: Advanced Guides To Scale Playlist: https://www.youtube.com/playlist?list=PLCTo1pVEZ5UJCDA26x2Wd4d2wTLl7xbW4

1) Google Discovery Ads 2022 Tutorial: https://youtu.be/L3vVOhTXmRQ
2) Google Ads In 15 Minutes: https://youtu.be/viPmGWVOHoU
3) YouTube Ads: Get Cheap Leads FAST: https://youtu.be/HOarEEx_MXA
4) Display Ads: Tutorial 2022: https://youtu.be/pKZm2z68wVI
5) Google Ads Trap – Avoid This!: https://youtu.be/b0Sf-FdDKVA

————————————-
�� Recommended Resources (Tools We Use):

���� Google Ads Copywriter: https://sales.actmarketing.io/google-ads-copywriter/?utm_source=youtube &utm_medium=organic &utm_campaign=pga-google-ads-copywriter &utm_term=aspre &utm_content=f125
Write Click Worthy Ads ��

����️ Google Ads Foundation: https://blueprint.actmarketing.io/pgf-google-ads-foundation-gada-54?utm_source=youtube &utm_medium=organic &utm_campaign=pgf-google-ads-foundation &utm_term=aspre &utm_content=f125
We Build Ad Accounts! ��

�� Systeme.io – Free Funnel Builder: https://systeme.io/jasonwhaling/?sa=sa0024184552dbef2d40ca3250004e24c829d1cb84
Build Your Funnel In Minutes��

�� Jasper AI Writes Content For You: https://conversion.ai?fpr=actmk
Double Your Content Production Overnight (no joke)��

————————————-
�� Table of Contents:
0:00 – Intro
0:12 – Discovery Difference
0:53 – Campaign Structure
6:58 – Ad Group Targeting
9:49 – Ad Copy Craft
14:40 – Outro

————————————-
Responsive Display Ads Tutorial 2022

There’s a way where you can spend less time and resources in creating an effective ad campaign and that is with the help of Google Responsive Display Ad. What exactly is this?

It’s a graphic ad where Google automatically adjust the size, appearance, and format of your assets to fit into the available ad space. With the help of Google Responsive Display Ad, you only need to upload your assets such as images, headlines, logos, videos, and descriptions and Google will do the rest.

Google ads are a great way to get more people to your website, but it can be hard to figure out how they work. If you’re not getting the results that you want from your Google ads then it’s probably because you don’t really know what you’re doing. That’s why we created this complete guide on everything there is to know about Google Ads.

Responsive display ads are relatively new ad format which allows users to provide existing assets and let google combine them into multiple variations…. If this sounds like something, you need then this tutorial is here to help. This step-by-step guide will walk you through everything from creating your first campaign to what google display ads should be used for before making some where you can follow along to create your own display ads on google.

If you’re not getting the results that you want from your Google ads then it’s probably because you don’t really know what you’re doing. That’s why we created this complete guide on everything there is to know. The main reason you want to use responsive display ads is because google will use their machine learning and analyze the results from your advertisements to create the best possible display advertisements based on the actual results from your campaign.

This video will show you some of Google Responsive Display Ad examples and best practices so you can create them successfully for your own campaigns. Watch until the end to learn more.
——————————–
✨ Entrepreneur – Hustles Daily To Bring Their Vision To Life & Transform Their Ideas Into Income

�� Join a community of hard working entrepreneurs who are committed to building the business they love.
https://www.youtube.com/channel/UCmH99cCLXOXzaEFJKyGJXTw?sub_confirmation=1
———————————–
Disclaimer: Please note that all recommendations & links are affiliate promotions. We receive a commission when you decide to purchase through our links.

Reported today on Search Engine Journal

For the full article visit: http://tracking.feedpress.it/link/13962/13250694

6 Reasons to Run Responsive Display Ads ( & 2 Reasons Not To)

Some advertisers struggle to create display advertising programs.

Sometimes they don’t have the design expertise or capacity to create good-looking ads.

And even when they do, they may not create every possible ad size or type.

This is one of the reasons Google rolled out responsive display ads in 2016. It was a way to help out advertisers – and a way to potentially fill more ad placements.

Since 2018, responsive display ads have been the default ad type for the GDN, and responsive display ads are something we use quite often for clients.

And if you’re not using them for yourself or your clients, it might be time to take another look at them – for six good reasons.

But at the same, I can think of two good reasons why you might not want to.

Before we get into that, let’s quickly review what responsive display ads are.

What Are Responsive Display Ads?

Responsive display ads are ads automatically created by Google using assets that you provide.

Google automatically adjusts the size, appearance, and format of your assets to fit available ad spaces on the Google Display Network.

Responsive display ads can consist of the following text elements:

It may also have the following image elements:

Responsive display ads can be used for both regular display campaigns and smart display campaigns.

Now here are six reasons why you and your clients might want to use them:

1. You Don’t Need to Engage an Outside Designer

Responsive display ads are a great solution for smaller companies that don’t have the resources to run standard display ads.

As mentioned above, the requirements for creating standard display ads can be onerous. You need a variety of images in a variety of sizes.

Often, smaller companies don’t have an in-house

Discover everything you need to know about responsive display ads when you are creating Google Display Ads campaigns. I will cover Google Responsive Display Ads best practices, examples, specs, and more

When it comes to responsive display ads vs display ads & image ads & uploaded ads, it is much easier to manage and create responsive ads than your standard banner ads. You can upload images, videos, write headlines, write your long headline, write description lines, add a call-to-action, and even customize with your brand colors. Google Ads will automatically resize and create different types of Display Ads, plus they will perform better than most banner ads.

The best benefit is the responsive display ads image size is not set in stone or limited. You can literally upload all of your assets and write your ad copy and your ads will resize themselves. Instead of creating hundreds of banner ads per year, you can create 4-6 responsive display ads in a single campaign and it will resize to give you hundreds of beautiful advertisements that will help your campaign drive conversions.

One of the key benefits of responsive display ads is overall campaign performance. You will see better performance from your display advertising campaigns. Plus, responsive display ads use automation because they will mix and match your headlines, images, videos, long headline, and description lines to optimize performance.

Are you seeing a decline in your Performance Max results & spend even if you increase your budget? This is why!

�� Pre-register for my new Performance Max & Google Shopping Course ‘Sell MORE with Google’:
https://www.definedigitalacademy.com/sell-more-with-google

#googleads #performancemax #googleadstutorial

Get more support from Aaron ��

�� Discover the RIGHT way to set up & optimise your Google Ads campaigns with my easy to follow courses (over 1,500 happy students): https://www.definedigitalacademy.com/courses

�� Join 150+ like-minded individuals and get personalised support in my exclusive 10x Google Ads Community: https://www.definedigitalacademy.com/10x-google-ads-community

�� Want Aaron to run your Google Ads campaign? Apply Now: https://www.definedigitalacademy.com/google-ads-management